As "pulgas" são as pessoas que caminham sobre o gigantesco anúncio no chão de um centro comercial em Jacarta.
"Perwanal Saatchi & Saatchi in Jakarta, Indonesia, has taken interactivity and creepy-crawliness to a new, flat level with the creation of this massive œfloor sticker’ in an Jakarta shopping center.
Viewed from the upper levels, the people walking on the ad look disgustingly flea-like, and the scene elicits constant reactions that sound something like yikes!" ver aqui
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